Hendrix Liquid Experience & Earnhardt Candy

If you've been keeping track of Jimi Hendrix's "career" since 1970, you'll know that he's put out quite a few albums, even though this was the year he left us for rock and roll heaven.

Now, some 37 years after his passing, the influential guitarist has lent his name to an energy drink, of all things. Voodoo Vibe is the first in a planned line of beverages known as the Jimi Hendrix Liquid Experience. Clever. According to the Web site, "This new energy drink is a tribute to Jimi's legacy." Umm...

Those tireless tasters at BevNET recently reviewed Voodoo Vibe. For more on their verdict, look here.

Speaking of lending, NASCAR driver Dale Earnhardt Jr. is now lending his name to a line of candy bars. They're called Dale Jr.'s Big Mo' and are available in creamy caramel and peanut butter flavors. More at the Web site, including a sweepstakes.